Motivated by a desire to rediscover her identity outside of motherhood, Rhiannon started Arianwen Jewellery during maternity leave with her daughter, Arianwen. What began as a personal creative outlet soon became a brand celebrating language, culture and connection through deeply personal Welsh jewellery, after she spotted a gap in the market for personalised Welsh pieces that felt both modern and meaningful. Naming the business after her daughter, whose name means “white silver” in Welsh, felt especially symbolic for a jewellery brand rooted in Welsh heritage.