After nearly a decade at Rocco Forte Hotels overseeing spa and wellness, Irene launched her skincare brand to bring together natural ingredients, scientific research and Italian craftsmanship. Inspired by her Italian roots and Sicily’s organic botanicals, and developed with natural cosmetics expert Dr. Francesca Ferri, Irene Forte Skincare creates certified vegan formulas that are clinically proven and suitable for sensitive skin. The brand combines five-star spa expertise with high-performance, environmentally conscious skincare designed to feel luxurious, effective and kind to the planet.