Driven by a thirst for something better, Lilly set out to craft the Bloody Mary she couldn’t find, a bloody good one. In defiance of monotony (and a previous day job), she sketched a Queen of Hearts breaking free from a playing card. With a cheeky nod to the nursery rhyme and a flair for the unexpected, Mary Mary was named to favour bold over boring. And after plenty of (selfish) taste testing, Lilly launched a drink that kicks hard, with booze built-in and spice levels you can dial up or down; there’s no fuss, just a question of garnish.

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