Lucy spent years sharing her heirloom growing journey on Instagram, when one day, whilst chatting with her friend Kate, she realised that the thing holding other people back from growing their own food was not knowing where to start. The friends joined forces to create She Grows Veg, a seed company dedicated to making unusual and beautiful heirloom varieties accessible to growers across the UK. Today, they offer over 250 carefully sourced seed varieties from around the world and have a comunity of beginners who they help get started and experienced growers they help to try something new.