Ghadir got the idea for Prima Cotton after becoming a mum in a new country, far from home and family. Struggling to find baby clothes that felt safe, soft, and meaningful, she began making her own using organic Egyptian cotton from her roots. Late nights crafting turned into tiny garments, stitched with love. Prima Cotton Baby Shop is an ethical, eco-friendly organic baby apparel and natural children’s brand that cares deeply about women and their babies. They provide high-quality clothes and products that you and your baby will be comfortable with, and every purchase made goes a little way to creating a better world for people, the environment and your baby.